To access this file, adjust your user settings.
Why
Focus on what the user needs to do in order to complete the task or reach their goal.
Sign up now and every week you’ll get: Exclusive interviews with leading couples counselors
Why?
Offer benefits that users can immediately understand
Phone number should be 10 digits
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
Your shopping card is empty. Don’t let it stay empty. Add items to your wishlist.
Why?
Used to encourage users to continue exploring.
I don’t think I’ve ever subscribed to something and secretly wished there were MORE emails.
Where
Marie Forleo
What can we help you with?
Why
The placeholder motivates users to find their personal answers and dive into the site.
We’ll send you a link that you can use to change your password securely.
Where
Upserve
City, airport, hotel name
Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.
What knowledge & tools are required?
Why
Help users describe the knowledge and tools in a very practical way.
What’s happening?
Why
The question that you decide to put as a placeholder on your site, dictates the style of the answer you’ll receive.
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