Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

Number of items in your basket

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

This is the first time is happens to us, Really!

Why?
Using simple words to explains the problem beautifully.

Can’t rename “Photos” because a file with that name already exists. Please choose a different name.

Why
It explains: what the error is a rename error. why it happened because another file with that name exists. how the user can overcome it, by specifying a different name. The issue doesn’t turn into an insurmountable obstacle.

We’ll send you a link that you can use to change your password securely.

Where
Upserve

It’ll be our secret

Why
Use it to make users smile and for sure the password can be kept secret.

Ready, set, let’s get notified! Here’s where you’ll get notified in real-time every time someone @mentions you or replies to one of your updates.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

Search images, videos and vectors

Why?
Create a placeholder that suggests the best search categories.

Close the map

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

Try a new search : Here are a few stellar tips and tricks to help (1)check spelling, (2) watch for spaces, (3) use less specific search terms (you can always narrow your results). Give a whirl below!

Why
You can provide search tips. It’s easy for the users to understand what are they trying to accomplish.

We didn’t drink our coffee this morning and our links got confused. The page you wanted isn’t here. We’re really sorry. Until we take care of it, here are some other pages that might interest you:

Why
Explain the problem beautifully, using simple words, take full responsibility for the problem, and at the end offer a few links as the way out.

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