What’s on your mind, Vasilis?

Why
You don’t steer thoughts towards something that’s happening outside, but towards something that is happening in users’ own heads.

Explore new flavors

Why
Encourage the user to use your shop and buy.

Shop All Booties

Why
Within seconds, the users know exactly what your brand is selling, why they should be interested, and what action they need to take.

Giving you the power to make better business decisions

Where?
dataagility

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

It’ll be our secret

Why
Use it to make users smile and for sure the password can be kept secret.

See how [company name] can help me

Why
Create a button that delivers important information, and no one said that buttons need to be short.

Job title, skills or company

Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.

Find me the best flight!

Why
Create an effective search box that transfers the weight from the searching to the reason for the search.

To help people around the world plan and have the perfect trip

Where?
Samsung

e.g. What’s the meaning of life, the universe, and everything?

Why?
Anwser and explain a complex idea.

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