What knowledge & tools are required?

Why
Help users describe the knowledge and tools in a very practical way.

To build a future in which humans live in harmony with nature.

Where?
WWF

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

To see item’s properties, tap on it

Why
When a sentence describes an objective and the action needed to achieve it, start the sentence with the objective.

Yes, cancel this order

Why
Instead of Cancel or No, try to add a word or two to make it conclusive.

It’ll be our secret

Why
Use it to make users smile and for sure the password can be kept secret.

Get a 30-day free trial

Why
Immediately remind them of the value: a 30-day free trial

Designed for work. Perfect for play.

Where?
Samsung

Unlock discount code

Why
Create a clear and effective button that transfers the weight from the registration to the reason for registering.

Posts Jobs for FREE

Why
Create a clear and effective button that transfers the weight from the registration to the reason for registering.

Explore new flavors

Why
Encourage the user to use your shop and buy.

To create a better everyday life for the many people.

Where?
Samsung

Your archives are empty. Boards you don’t use go here until you need them again.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

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