Why
You can provide search tips. It’s easy for the users to understand what are they trying to accomplish.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

Why
Make clear that the bag is empty. Motivate the users to buy something and provide links.

Why
Encourage the users to buy directly the product(s).

Why
If you haven’t created any albums yet, they don’t just say “No Albums”, but rather tell you how albums can help you (organize and share your photos).

Why
If you still haven’t posted a task for today, not only tells you that once you do you’ll see it here but also why it’s worthwhile to list your tasks. It gives you a clear view of the day ahead.

Why
Encourage the users to create amazing things. Refer users to the search bar to begin.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

Why
You can use it to tell you when to come back and check. Not what isn’t there, but what will be there.

Why
Both the users’ experience and their willingness to buy something will be dramatically enhanced.

Why
Dive the users in a specific path to buy your products.

Why
Make it clear that the shopping cart is empty, and you can refer users to the three most interesting pages in the shop.

Why
Encourage users to go ahead and explore the site

Why
You can start a sales pitch, and from there direct the curious users to the shop, while they have the urge to buy.

Why
Dive your users in a specific path to buy your products.

Why
The promise of low prices, free delivery, social proof of bestsellers, and a helping hand. Turn the basket into one that makes you want to set sail on your next reading adventure.