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203 microcopies are submitted until now!

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

Your shopping cart is empty. Add something awesome! Check out today’s deals, new designs, or fun stuff

Why
Make it clear that the shopping cart is empty, and you can refer users to the three most interesting pages in the shop.

Uh oh – this email address looks wrong.

Why
Show this error as soon as the user has left the “Email” field

Hey, we recognize this email! Want to log in?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Designed for work. Perfect for play.

Where?
Samsung

Where should we send the link?

Why
This form of sentence propels the user to act because humans find it difficult to leave a question unanswered when they can answer it.

Put your debts behind you

Why
Change the focus of your texts to what users will gain rather than what they need to do to benefit.

To develop new technologies, innovative products and creative solutions.

Where?
Samsung

Discover the best ideas of microcopy

Explore all microcopies

203 microcopies are submitted until now!