Discover the best ideas of microcopy
203 microcopies are submitted until now!
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Where
uniqlo
What’s happening?
Why
The question that you decide to put as a placeholder on your site, dictates the style of the answer you’ll receive.
Find me the best flight!
Why
Create an effective search box that transfers the weight from the searching to the reason for the search.
Uh oh – this email address looks wrong.
Why
Show this error as soon as the user has left the “Email” field
Receive a discount on [brand’s name] new awesome summer collection
Why?
Remind the users of the brand and make it your unique invitation.
Sorry, we couldn’t find an account with that username. Can we help you recover your username?
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
You are you, Yay! Thanks for helping us keep your account secure.
Why
Success message upon completion of the security check is very short, but also surprising, funny, conveys a true sense of cooperation. Also, it tells the users how they benefited: by having a secured account.
Hit the ground running / Discover new gear, events, athletes and more.
Where
The North Face
Discover the best ideas of microcopy
203 microcopies are submitted until now!