Discover the best ideas of microcopy

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203 microcopies are submitted until now!

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Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

What do you want to learn?

Why
The placeholder motivates users to find their personal answers and dive into the site.

Your shopping card is empty, neglected and poor. Add items to relive it. Continue shopping. What’t fun?

Why
Make clear that the bag is empty. Motivate the users to buy something and provide links.

Last name, too, please!

Why
Write a simple and human message and for each required field, you can provide unique wording.

Reservations can be maximum 30 nights long.

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

There’s nobody here yet! Get out there and find someone you’d like to talk to.

Why
Encourage users to go ahead and explore the site

Yes, Please!

Why
Use this newsletter CTA to take the path of social proof, and then give users the feeling that by signing up they join an exciting exclusive community.

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

Save My Seat >>

Why
Create a clear and effective button that transfers the weight from the registration to the reason for registering.

Your shopping cart is empty. Add something awesome! Check out today’s deals, new designs, or fun stuff

Why
Make it clear that the shopping cart is empty, and you can refer users to the three most interesting pages in the shop.

Discover the best ideas of microcopy

Explore all microcopies

203 microcopies are submitted until now!