Access to a restricted area of the site, or to special features
Why
Even if registration is required, give your users good reasons to invest the next two minutes of their lives in registering on your product.
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Oops, that email’s taken on your password’s incorrect. Reset it?
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
Signing up with social is super quick. No extra passwords to remember – no brain fail. Don’t worry, we’d never share any of your data or post anything on your behalf.
Where
Asos
Your shopping cart is empty. Add something awesome! Check out today’s deals, new designs, or fun stuff
Why
Make it clear that the shopping cart is empty, and you can refer users to the three most interesting pages in the shop.
Save this search. Not finding what you’re looking for? Save [your search] to get email alerts and updates on our platform feed
Why
You can offer users to save the search so they can get alerts about it in the future.
The city is unknown. Please enter a valid city.
Why
Don’t make the user guess why the error occurred. Use a validation text to tell the user what went and why it went wrong
Your first design is going to be amazing. Everything you design will appear here. To get started, create a design using the search bar above.
Why
Encourage the users to create amazing things. Refer users to the search bar to begin.
Where should we send the link?
Why
This form of sentence propels the user to act because humans find it difficult to leave a question unanswered when they can answer it.
Hey, we recognize this email! Want to log in?
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
Learn From What We Try And Test / We actively A/B test patterns to find out which ones work better than others.
Where
GoodUI
Job title, skills or company
Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.
Thanks, check your email for instructions to reset your password
Where
Stripe
Discover the best ideas of microcopy
Explore all microcopies
203 microcopies are submitted until now!