Good to see you :)
Why
Appeal directly to your users and welcome them using conversational writing.
Track the progress of a process
Why
Even if registration is required, give your users good reasons to invest the next two minutes of their lives in registering on your product.
What’s happening?
Why
The question that you decide to put as a placeholder on your site, dictates the style of the answer you’ll receive.
Yes, that’s something I really want to know. I’d be happy to receive this in my inbox.
Why?
Offer benefits that users can immediately understand
Unfortunately, this promotion is only available for new users.
Why
Write a helpful and descriptive message as to why it’s invalid, thereby helping the user to understand what action they need to take next. It prevents users from abandoning a product altogether.
Looks like you’ve already registered with this email. Want to sign in?
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
Your card is empty. What to change that?
Why
Dive your users in a specific path to buy your products.
City, state or ZIP
Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.
Sorry, we couldn’t find an account with that username. Can we help you recover your username?
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
To access this file, adjust your user settings.
Why
Focus on what the user needs to do in order to complete the task or reach their goal.
Search for artists, bands, tracks, podcasts
Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.
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