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Why
The promise of low prices, free delivery, social proof of bestsellers, and a helping hand. Turn the basket into one that makes you want to set sail on your next reading adventure.

 

 

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Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

e.g. What’s the meaning of life, the universe, and everything?

Why?
Anwser and explain a complex idea.

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Where
Stripe

Do you want to share with us other cool accessories that we haven’t thought about?

Why
Connect the sentence to the subject matter of the site

What service are you looking for?

Why
The placeholder informs users what type of search terms will get the best results on this platform – services.

This is the first time is happens to us, Really!

Why?
Using simple words to explains the problem beautifully.

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Why
Users want to know why they should do something. What’s in it for them? They typically focus on the beginning of a sentence, so make your instruction worth it by starting with the outcome—in other words, the benefit.

You are you, Yay! Thanks for helping us keep your account secure.

Why
Success message upon completion of the security check is very short, but also surprising, funny, conveys a true sense of cooperation. Also, it tells the users how they benefited: by having a secured account.

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