Microcopies related to Error messages

Unfortunately we do not recognise those details. Please try again

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Oops! You need to type your email here.

Why
Write a simple and human message and for each required field, you can provide unique wording.

Can’t rename “Photos” because a file with that name already exists. Please choose a different name.

Why
It explains: what the error is a rename error. why it happened because another file with that name exists. how the user can overcome it, by specifying a different name. The issue doesn’t turn into an insurmountable obstacle.

Direct flights to Dublin are only available in August

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Looks like you’ve already registered with this email. Want to sign in?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Hey, we recognize this email! Want to log in?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Last name, too, please!

Why
Write a simple and human message and for each required field, you can provide unique wording.

Unfortunately, this promotion is only available for new users.

Why
Write a helpful and descriptive message as to why it’s invalid, thereby helping the user to understand what action they need to take next. It prevents users from abandoning a product altogether.

Phone number should be 10 digits

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Uh oh – this email address looks wrong.

Why
Show this error as soon as the user has left the “Email” field

We need your first name – it’s nicer that way.

Why
Write a simple and human message and for each required field, you can provide unique wording.

Reservations can be maximum 30 nights long.

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Hey, we need a password here.

Why
Write a simple and human message and for each required field, you can provide unique wording.

Incorrect email or password. All passwords must be 6 characters.

Why?
Don’t tell the user tha password is wrong. Say way is wrong (the reason).

Sorry, we got confused. Please try refreshing the page or closing and re-opening your browser window.

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Oops, that email’s taken on your password’s incorrect. Reset it?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Sorry, we couldn’t find an account with that username. Can we help you recover your username?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

The city is unknown. Please enter a valid city.

Why
Don’t make the user guess why the error occurred. Use a validation text to tell the user what went and why it went wrong

Incorrect email or password. All passwords must be at least 6 characters.

Why
Don’t just tell the user the password is wrong – say why (if there is a reason)

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