You haven’t ordered a delivery yet, but our seasonal fruits will have you drooling.

Why
Both the users’ experience and their willingness to buy something will be dramatically enhanced.

Your bin is empty. When you delete something we’ll keep it here for 30days, just in case your change your mind.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

Do you want to share with us other cool accessories that we haven’t thought about?

Why
Connect the sentence to the subject matter of the site

Get a clear view of the day ahead. All your tasks are due today will show up here.

Why
If you still haven’t posted a task for today, not only tells you that once you do you’ll see it here but also why it’s worthwhile to list your tasks. It gives you a clear view of the day ahead.

Uh oh – this email address looks wrong.

Why
Show this error as soon as the user has left the “Email” field

You are you, Yay! Thanks for helping us keep your account secure.

Why
Success message upon completion of the security check is very short, but also surprising, funny, conveys a true sense of cooperation. Also, it tells the users how they benefited: by having a secured account.

Your password must be at least 6 characters.

Why
Note:This text appears as soon as user puts focus on the password field. It appears inline, so as not to bump down other pages elements.

We couldn’t find the page you were looking for. Maybe our FAQ or Community can help?

Why
Explain what happened in everyday words, and offer links to FAQ, community, and back.

We need your first name – it’s nicer that way.

Why
Write a simple and human message and for each required field, you can provide unique wording.

Unfortunately, this promotion is only available for new users.

Why
Write a helpful and descriptive message as to why it’s invalid, thereby helping the user to understand what action they need to take next. It prevents users from abandoning a product altogether.

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