Hey, we need a password here.

Why
Write a simple and human message and for each required field, you can provide unique wording.

Yes, Send Me New Patterns & Tests

Where
GoodUI

Direct flights to Dublin are only available in August

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Please select a payment method.

Why?
Use the active structure of the spoken sentence because it focuses on the person you are talking to.

Your archives are empty. Boards you don’t use go here until you need them again.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

Move Money. Make Money.

Where?
finixpayments

What knowledge & tools are required?

Why
Help users describe the knowledge and tools in a very practical way.

To build a future in which humans live in harmony with nature.

Where?
WWF

Second-hand car – no hassle, and with a full warranty

Why
Change the focus of your texts to what users will gain rather than what they need to do to benefit.

What’s on your mind, Vasilis?

Why
You don’t steer thoughts towards something that’s happening outside, but towards something that is happening in users’ own heads.

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