This is the first time is happens to us, Really!

Why?
Using simple words to explains the problem beautifully.

Success! WordPress has been installed. Were you expecting more steps? Sorry to disappoint.

Why?
The message is funny, but also says that they kept their promise for a simple, intuitive platform and that getting their product was an excellent choice that made your life much easier.

Please select a payment method.

Why?
Use the active structure of the spoken sentence because it focuses on the person you are talking to.

See what we found today in the market

Why
Encourage the users to navigate through your online shop and by the product(s).

Your card is empty. What to change that?

Why
Dive your users in a specific path to buy your products.

Incorrect email or password. All passwords must be 6 characters.

Why?
Don’t tell the user tha password is wrong. Say way is wrong (the reason).

Job title, skills or company

Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.

Close the map

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

To build a future in which humans live in harmony with nature.

Where?
WWF

Unfortunately we do not recognise those details. Please try again

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

What service are you looking for?

Why
The placeholder informs users what type of search terms will get the best results on this platform – services.

City, airport, hotel name

Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.

Save My Seat >>

Why
Create a clear and effective button that transfers the weight from the registration to the reason for registering.

Number of items in your basket

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

Yes, Please!

Why
Use this newsletter CTA to take the path of social proof, and then give users the feeling that by signing up they join an exciting exclusive community.

Discover the best ideas of microcopy

Explore all microcopies

203 microcopies are submitted until now!