With this gift card you can shop in 25 selected stores

Why
Use it when you want to talk only about your users, what they receive; how they will get rid of their problems and fulfill their dreams.

Oops! You need to type your email here.

Why
Write a simple and human message and for each required field, you can provide unique wording.

Your card is empty. What to change that?

Why
Dive your users in a specific path to buy your products.

Buy your next car with peace of mind

Why
Change the focus of your texts to what users will gain rather than what they need to do to benefit.

Sorry, we couldn’t find an account with that username. Can we help you recover your username?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

One time fee charges by host to cover the cost of cleaning their space.

Why?
Anwser the most common questions in advance and explain the different elements.

Does the color of the balloons not match the napkins and you need to return them?

Why
Connect the sentence to the subject matter of the site

Incorrect email or password. All passwords must be at least 6 characters.

Why
Don’t just tell the user the password is wrong – say why (if there is a reason)

Put your debts behind you

Why
Change the focus of your texts to what users will gain rather than what they need to do to benefit.

There’s nobody here yet! Get out there and find someone you’d like to talk to.

Why
Encourage users to go ahead and explore the site

Get a 30-day free trial

Why
Immediately remind them of the value: a 30-day free trial

Discover the best ideas of microcopy

Explore all microcopies

203 microcopies are submitted until now!