To access this file, adjust your user settings.

Why
Focus on what the user needs to do in order to complete the task or reach their goal.

Looks like you’ve already registered with this email. Want to sign in?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Enter your new search here!

Why
You can use it in empty states of search results. Give a direction to the users on what exactly need to do and where.

Select an item

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

Phone number should be 10 digits

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

How would you like to pay?

Why?
Use the active structure of the spoken sentence because it focuses on the person you are talking to.

e.g. What’s the meaning of life, the universe, and everything?

Why?
Anwser and explain a complex idea.

To see item’s properties, tap on it

Why
When a sentence describes an objective and the action needed to achieve it, start the sentence with the objective.

Until we take care of it, here are some other pages that might interest you

Why?
Using simple words to explains the problem beautifully.

Discover the best ideas of microcopy

Explore all microcopies

203 microcopies are submitted until now!