Why
The promise of low prices, free delivery, social proof of bestsellers, and a helping hand. Turn the basket into one that makes you want to set sail on your next reading adventure.
Why
Encourage users to go ahead and explore the site
Where
Marie Forleo
Why
Help users describe the knowledge and tools in a very practical way.
Where
paypal
Why
Appeal directly to your users and welcome them using conversational writing.
Where
thieve
Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.
Why
You don’t steer thoughts towards something that’s happening outside, but towards something that is happening in users’ own heads.
Why
Make clear that the bag is empty. Motivate the users to buy something and provide links.
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