We couldn’t find the page you were looking for. Maybe our FAQ or Community can help?

Why
Explain what happened in everyday words, and offer links to FAQ, community, and back.

462

Save My Seat >>

Why
Create a clear and effective button that transfers the weight from the registration to the reason for registering.

Success messages

481

You are you, Yay! Thanks for helping us keep your account secure.

Why
Success message upon completion of the security check is very short, but also surprising, funny, conveys a true sense of cooperation. Also, it tells the users how they benefited: by having a secured account.

Hero Text

478

Designed for work. Perfect for play.

Where?
Samsung

Error messages

440

Incorrect email or password. All passwords must be 6 characters.

Why?
Don’t tell the user tha password is wrong. Say way is wrong (the reason).

418

You and your ideas are welcome here. When you join TED, you can leave comments, save talks to watch later, track TED-Ed lessons and generally be in good company

Where
ted

Hints

463

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

Hero Text

442

Giving you the power to make better business decisions

Where?
dataagility

Empty states

408

Your shopping cart is empty. Add something awesome! Check out today’s deals, new designs, or fun stuff

Why
Make it clear that the shopping cart is empty, and you can refer users to the three most interesting pages in the shop.

Set/reset passwords

466

Thanks, check your email for instructions to reset your password

Where
Stripe

Buttons

452

See our most popular flavors

Why
Encourage the users to use your shop and buy.

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