Why
The promise of low prices, free delivery, social proof of bestsellers, and a helping hand. Turn the basket into one that makes you want to set sail on your next reading adventure.
Why
Encourage applicants to stay this step and write a cover letter.
Why
Appeal directly to your users and welcome them using conversational writing.
Why
Make clear the purpose of the cover letter and provide the main topics the users can write about.
Where
The North Face
Why
If you haven’t created any albums yet, they don’t just say “No Albums”, but rather tell you how albums can help you (organize and share your photos).
Why
You can offer users to save the search so they can get alerts about it in the future.
Why
Help users describe the knowledge and tools in a very practical way.
Why?
Remind the users of the brand and make it your unique invitation.
Why
Even if registration is required, give your users good reasons to invest the next two minutes of their lives in registering on your product.
Why
Focus on what the user needs to do in order to complete the task or reach their goal.
Why?
Offer benefits that users can immediately understand
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