♥511

Last name, too, please!

Why
Write a simple and human message and for each required field, you can provide unique wording.

♥546

Close the map

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

♥494

Uh oh – this email address looks wrong.

Why
Show this error as soon as the user has left the “Email” field

♥528

Shop All Booties

Why
Within seconds, the users know exactly what your brand is selling, why they should be interested, and what action they need to take.

♥477

Your archives are empty. Boards you don’t use go here until you need them again.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

♥516

Incorrect email or password. All passwords must be at least 6 characters.

Why
Don’t just tell the user the password is wrong – say why (if there is a reason)

♥565

We’ll send you a link that you can use to change your password securely.

Where
Upserve

♥479

There are chocolate in your bag yet. But our chocolatiers never cease to amaze. The new chocolate collection has arrived in the shop it’s addictive.

Why
You can start a sales pitch, and from there direct the curious users to the shop, while they have the urge to buy.

♥471

Your bin is empty. When you delete something we’ll keep it here for 30days, just in case your change your mind.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

♥521

Reservations can be maximum 30 nights long.

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

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