Hey, we recognize this email! Want to log in?
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
We didn’t drink our coffee this morning and our links got confused. The page you wanted isn’t here. We’re really sorry. Until we take care of it, here are some other pages that might interest you:
Why
Explain the problem beautifully, using simple words, take full responsibility for the problem, and at the end offer a few links as the way out.
Your bin is empty. When you delete something we’ll keep it here for 30days, just in case your change your mind.
Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.
Nike at your service, providing access to unlimited gear, expert guidance, incredible experiences and endless motivation.
Where
Nike
Phone number should be 10 digits
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
What’s on your mind, Vasilis?
Why
You don’t steer thoughts towards something that’s happening outside, but towards something that is happening in users’ own heads.
Incorrect email or password. All passwords must be at least 6 characters.
Why
Don’t just tell the user the password is wrong – say why (if there is a reason)
Uh oh – this email address looks wrong.
Why
Show this error as soon as the user has left the “Email” field
Oops, that email’s taken on your password’s incorrect. Reset it?
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
Access to a restricted area of the site, or to special features
Why
Even if registration is required, give your users good reasons to invest the next two minutes of their lives in registering on your product.
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