Job title, skills or company

Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

Put your debts behind you

Why
Change the focus of your texts to what users will gain rather than what they need to do to benefit.

No tags yet. This is you can easily find and manage all of the tags your team is using.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

Oops, that email’s taken on your password’s incorrect. Reset it?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Your bag is empty.. Time to check out the new collection!

Why
Make it clear that the shopping cart is empty, and give the option for the users to navigate in the most common collections.

e.g., We are a small organic shop located in Sparta focused on a young cool audience

Why
Provides the type of required information: size, industry, location, and target audience.

This is the first time is happens to us, Really!

Why?
Using simple words to explains the problem beautifully.

No, nevermind

Why
Instead of Undo or Yes, try to add a word or two to make it conclusive.

To help people around the world plan and have the perfect trip

Where?
Samsung

There are chocolate in your bag yet. But our chocolatiers never cease to amaze. The new chocolate collection has arrived in the shop it’s addictive.

Why
You can start a sales pitch, and from there direct the curious users to the shop, while they have the urge to buy.

Designed for work. Perfect for play.

Where?
Samsung

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