♥465

City, state or ZIP

Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.

♥436

One time fee charges by host to cover the cost of cleaning their space.

Why?
Anwser the most common questions in advance and explain the different elements.

♥447

Sorry, we couldn’t find an account with that username. Can we help you recover your username?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

♥445

Thanks for helping out! Your feedback will make this feature better

Why?
After giving feedback on one of the product new features, they say what it actually means: You just improved the feature.

♥483

Does the color of the balloons not match the napkins and you need to return them?

Why
Connect the sentence to the subject matter of the site

♥425

To learn more about email, install this extension.

Why
Users want to know why they should do something. What’s in it for them? They typically focus on the beginning of a sentence, so make your instruction worth it by starting with the outcome—in other words, the benefit.

♥497

Yes, Please!

Why
Use this newsletter CTA to take the path of social proof, and then give users the feeling that by signing up they join an exciting exclusive community.

♥461

What do you want to learn?

Why
The placeholder motivates users to find their personal answers and dive into the site.

♥459

Save this search. Not finding what you’re looking for? Save [your search] to get email alerts and updates on our platform feed

Why
You can offer users to save the search so they can get alerts about it in the future.

♥460

Oops, that email’s taken on your password’s incorrect. Reset it?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

♥435

See what we found today in the market

Why
Encourage the users to navigate through your online shop and by the product(s).

♥436

The city is unknown. Please enter a valid city.

Why
Don’t make the user guess why the error occurred. Use a validation text to tell the user what went and why it went wrong

♥394

Your bag is empty.. Time to check out the new collection!

Why
Make it clear that the shopping cart is empty, and give the option for the users to navigate in the most common collections.

Discover the best ideas of microcopy

Explore all microcopies

203 microcopies are submitted until now!