Where should we send the link?

Why
This form of sentence propels the user to act because humans find it difficult to leave a question unanswered when they can answer it.

Get a 30-day free trial

Why
Immediately remind them of the value: a 30-day free trial

You haven’t added any items to your basked yet, but here are some of our hottest offers :

Why
Encourage the users to buy directly the product(s).

There are chocolate in your bag yet. But our chocolatiers never cease to amaze. The new chocolate collection has arrived in the shop it’s addictive.

Why
You can start a sales pitch, and from there direct the curious users to the shop, while they have the urge to buy.

How would you like to pay?

Why?
Use the active structure of the spoken sentence because it focuses on the person you are talking to.

Number of items in your basket

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

Your shopping cart is empty. Add something awesome! Check out today’s deals, new designs, or fun stuff

Why
Make it clear that the shopping cart is empty, and you can refer users to the three most interesting pages in the shop.

Search images, videos and vectors

Why?
Create a placeholder that suggests the best search categories.

Your bin is empty. When you delete something we’ll keep it here for 30days, just in case your change your mind.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

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