Incorrect email or password. All passwords must be at least 6 characters.
Why
Don’t just tell the user the password is wrong – say why (if there is a reason)
Where
The North Face
Why
Invite your users to describe their business.
Where
Asos
Where
b4upay
Why
You can offer users to save the search so they can get alerts about it in the future.
Why
Appeal directly to your users and welcome them using conversational writing.
Why
The invitation to download works in exactly the same way as when signing up for a newsletter
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