You card is empty.. for now . We’ll show you where to dive in.

Why
Dive the users in a specific path to buy your products.

To develop new technologies, innovative products and creative solutions.

Where?
Samsung

Your bag is empty.. Time to check out the new collection!

Why
Make it clear that the shopping cart is empty, and give the option for the users to navigate in the most common collections.

See our most popular flavors

Why
Encourage the users to use your shop and buy.

See how [company name] can help me

Why
Create a button that delivers important information, and no one said that buttons need to be short.

Number of items in your basket

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

Where do you want to go?

Why
You can ask your users what they want to travel to.

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

Where should we send the link?

Why
This form of sentence propels the user to act because humans find it difficult to leave a question unanswered when they can answer it.

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