What’s on your mind, Vasilis?
Why
You don’t steer thoughts towards something that’s happening outside, but towards something that is happening in users’ own heads.
You are you, Yay! Thanks for helping us keep your account secure.
Why
Success message upon completion of the security check is very short, but also surprising, funny, conveys a true sense of cooperation. Also, it tells the users how they benefited: by having a secured account.
Receive updates on new job openings before they are uploaded on the site
Why?
Remind the users of the brand and make it your unique invitation.
Help is on the way! Check your email for instructions to reset your password.
Where
TeuxDeux
Signing up with social is super quick. No extra passwords to remember – no brain fail. Don’t worry, we’d never share any of your data or post anything on your behalf.
Where
Asos
Incorrect email or password. All passwords must be 6 characters.
Why?
Don’t tell the user tha password is wrong. Say way is wrong (the reason).
To access this file, adjust your user settings.
Why
Focus on what the user needs to do in order to complete the task or reach their goal.
Receive special offers for the best rooms in the most sought after hotels
Why?
Remind the users of the brand and make it your unique invitation.
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