Uh oh – this email address looks wrong.

Why
Show this error as soon as the user has left the “Email” field

Thanks, check your email for instructions to reset your password

Where
Stripe

GET STARTED – FREE FOREVER

Why
This is an example of a click trigger appearing on the button itself.

Enter your new search here!

Why
You can use it in empty states of search results. Give a direction to the users on what exactly need to do and where.

Your shopping card is empty. Don’t let it stay empty. Add items to your wishlist.

Why?
Used to encourage users to continue exploring.

Save My Seat >>

Why
Create a clear and effective button that transfers the weight from the registration to the reason for registering.

Inspire the World, Create the Future.

Where?
Samsung

Does the color of the balloons not match the napkins and you need to return them?

Why
Connect the sentence to the subject matter of the site

Your order details

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

How would you like to pay?

Why?
Use the active structure of the spoken sentence because it focuses on the person you are talking to.

City, airport, hotel name

Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.

Sorry, we couldn’t find an account with that username. Can we help you recover your username?

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Your shopping cart is empty. Add something awesome! Check out today’s deals, new designs, or fun stuff

Why
Make it clear that the shopping cart is empty, and you can refer users to the three most interesting pages in the shop.

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