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Why
Dive the users in a specific path to buy your products.

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

Search images, videos and vectors

Why?
Create a placeholder that suggests the best search categories.

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Where
TeuxDeux

Put your debts behind you

Why
Change the focus of your texts to what users will gain rather than what they need to do to benefit.

With this gift card you can shop in 25 selected stores

Why
Use it when you want to talk only about your users, what they receive; how they will get rid of their problems and fulfill their dreams.

Your archives are empty. Boards you don’t use go here until you need them again.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

Save My Seat >>

Why
Create a clear and effective button that transfers the weight from the registration to the reason for registering.

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Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Oops! You need to type your email here.

Why
Write a simple and human message and for each required field, you can provide unique wording.

Does the color of the balloons not match the napkins and you need to return them?

Why
Connect the sentence to the subject matter of the site

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Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

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