Find me the best flight!
Why
Create an effective search box that transfers the weight from the searching to the reason for the search.
Uh oh – this email address looks wrong.
Why
Show this error as soon as the user has left the “Email” field
Create an account with b4upay and get the best prices in the internet
Where
b4upay
Good to see you :)
Why
Appeal directly to your users and welcome them using conversational writing.
Stand out from crowd. A cover letter increases your chances by up to 25%!
Why
Encourage applicants to stay this step and write a cover letter.
Sorry, we couldn’t find an account with that username. Can we help you recover your username?
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
Do you want to share with us other cool accessories that we haven’t thought about?
Why
Connect the sentence to the subject matter of the site
City, airport, hotel name
Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.
I don’t think I’ve ever subscribed to something and secretly wished there were MORE emails.
Where
Marie Forleo
Let me in!
Why
Appeal directly to your users and welcome them using conversational writing.
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