Uh oh – this email address looks wrong.
Why
Show this error as soon as the user has left the “Email” field
Why
Encourage users to go ahead and explore the site
Where
Marie Forleo
Why
Make it clear that the shopping cart is empty, and give the option for the users to navigate in the most common collections.
Where
GoodUI
Why
You can use it in empty states of search results. Give a direction to the users on what exactly need to do and where.
Why
Make it clear that the shopping cart is empty, and you can refer users to the three most interesting pages in the shop.
Why
Use it when you want to talk only about your users, what they receive; how they will get rid of their problems and fulfill their dreams.
Why
The promise of low prices, free delivery, social proof of bestsellers, and a helping hand. Turn the basket into one that makes you want to set sail on your next reading adventure.
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