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Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

e.g. What’s the meaning of life, the universe, and everything?

Why?
Anwser and explain a complex idea.

Your bin is empty. When you delete something we’ll keep it here for 30days, just in case your change your mind.

Why
Create empty states to show exactly in new users how your system works, and how they can make the best out of it.

To learn more about email, install this extension.

Why
Users want to know why they should do something. What’s in it for them? They typically focus on the beginning of a sentence, so make your instruction worth it by starting with the outcome—in other words, the benefit.

We couldn’t find the page you were looking for. Maybe our FAQ or Community can help?

Why?
Explain what happened in everyday words.

What would you like to design?

Why
Ask your users what they would like to design

Stand out from crowd. A cover letter increases your chances by up to 25%!

Why
Encourage
applicants to stay this step and write a cover letter.

You card is empty.. for now . We’ll show you where to dive in.

Why
Dive the users in a specific path to buy your products.

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

You haven’t ordered a delivery yet, but our seasonal fruits will have you drooling.

Why
Both the users’ experience and their willingness to buy something will be dramatically enhanced.

With this gift card you can shop in 25 selected stores

Why
Use it when you want to talk only about your users, what they receive; how they will get rid of their problems and fulfill their dreams.

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