Oops, that email’s taken on your password’s incorrect. Reset it?
Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.
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Where
medium
The city is unknown. Please enter a valid city.
Why
Don’t make the user guess why the error occurred. Use a validation text to tell the user what went and why it went wrong
Unsubscribe any time. Receive up to 2 emails per week with new UI patterns and test results that we run.
Where
GoodUI
Your shopping card is empty. Don’t let it stay empty. Add items to your wishlist.
Why?
Used to encourage users to continue exploring.
Success: Your password has been updated. Now, get back in there!
Where
TeuxDeux
Receive special offers for the best rooms in the most sought after hotels
Why?
Remind the users of the brand and make it your unique invitation.
What’s happening?
Why
The question that you decide to put as a placeholder on your site, dictates the style of the answer you’ll receive.
Discover the best ideas of microcopy
Explore all microcopies
203 microcopies are submitted until now!