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203 microcopies are submitted until now!

City, state or ZIP

Why
Defining categories helps reduce the choice range, enabling users to focus on the possibilities, and guiding them on the best way to use the field.

See our most popular flavors

Why
Encourage the users to use your shop and buy.

Create your portfolio

Why
Create a clear and effective button that transfers the weight from the registration to the reason for registering.

Log in to your account only. Never log in to your friend’s account.

Why
Stick with the same terminology to describe actions and objects across the entire user experience. Using two term interchangeably-even when they mean the same thing—can confuse users.

Shop All Booties

Why
Within seconds, the users know exactly what your brand is selling, why they should be interested, and what action they need to take.

What’s on your mind, Vasilis?

Why
You don’t steer thoughts towards something that’s happening outside, but towards something that is happening in users’ own heads.

Yes, Please!

Why
Use this newsletter CTA to take the path of social proof, and then give users the feeling that by signing up they join an exciting exclusive community.

Select an item

Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

Please select a payment method.

Why?
Use the active structure of the spoken sentence because it focuses on the person you are talking to.

There are chocolate in your bag yet. But our chocolatiers never cease to amaze. The new chocolate collection has arrived in the shop it’s addictive.

Why
You can start a sales pitch, and from there direct the curious users to the shop, while they have the urge to buy.

Your password must be at least 6 characters.

Why
Note:This text appears as soon as user puts focus on the password field. It appears inline, so as not to bump down other pages elements.

To learn more about email, install this extension.

Why
Users want to know why they should do something. What’s in it for them? They typically focus on the beginning of a sentence, so make your instruction worth it by starting with the outcome—in other words, the benefit.

What would you like to design?

Why
Ask your users what they would like to design

Discover the best ideas of microcopy

Explore all microcopies

203 microcopies are submitted until now!