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Why
Prefer to write in active voice and make sure to properly connect all the parts of your sentence.

Phone number should be 10 digits

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Yes, Please!

Why
Use this newsletter CTA to take the path of social proof, and then give users the feeling that by signing up they join an exciting exclusive community.

Incorrect email or password. All passwords must be 6 characters.

Why?
Don’t tell the user tha password is wrong. Say way is wrong (the reason).

Reservations can be maximum 30 nights long.

Why
Simply describe the problem in the most service-oriented way and in a pleasant conversational tone, and then propose a solution.

Get 25% off!

Why
Transfer the weight from the registration to the reason for registering, and can be very effective.

Show them that you’re the best person for this job. Go ahead and brag about your skills, experience and magic touch.

Why
Make clear the purpose of the cover letter and provide the main topics the users can write about.

Unlock discount code

Why
Create a clear and effective button that transfers the weight from the registration to the reason for registering.

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Why
The placeholder motivates users to find their personal answers and dive into the site.

Discover the best ideas of microcopy

Explore all microcopies

203 microcopies are submitted until now!